What route do you follow?

• Sales leads
• Referrals
• Sales representatives
• Cold calling

Cold calling is the one sales tool that most people avoid doing, yet the most profitable. People, in general, making a call, as rejection rates can be high. You might have noticed the word can. It is easy when you know what to say, create interest and go by the 2-minute rule.

You must plan your call. Know who you are planning to speak to. Create interest in the first 10 seconds. And close for the appointment.

Two-minute rules do not talk too much once you create the interest and give the potential client a benefit, CLOSE! Close for the appointment. Get off the phone, then move on to your next call.

Stay tuned for the next article on being successful on the phone.

Queen of the phone, Carol